LivingSocial UK TV Advert

With the huge amounts of money behind Groupon’s biggest rival LivingSocial I saw their advert on TV earlier this week

I guess if you have the spending power TV still is a powerful channel backed by web and social media et al.

I think the tie-up between FourSquare and LivingSocial is actually more beneficial for FourSquare as people question the value of “checking in” and getting badges. FourSquare need to make money and LivingSocial with their deep pockets and daily deals can make that happen. What LivingSocial do get is access to the FourSquare mobile user base.

http://www.businessweek.com/technology/has-foursquare-found-some-deal-revenue-07122011.html

Advertisements

Posted on July 18, 2011, in Uncategorized and tagged , , , . Bookmark the permalink. Leave a comment.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: